Making Edinburgh Gin’s first TV campaign

Over the past few months, our team at Bright Signals has been busy creating Edinburgh Gin’s biggest ever advertising campaign. What started as a relatively straightforward proposal for a set of outdoor posters evolved into a comprehensive campaign including print, digital and prime-time television ads. The hero piece of the campaign is the 40-second TVContinue reading “Making Edinburgh Gin’s first TV campaign”

How we did it: Heverlee Sjoelen

  Sjoelen is a shuffleboard game which is popular across Germany, Belgium and the Netherlands. The game has a fairly complex set of rules that involves sub-turns, tallying points and multiplication. In short, it’s a fun game made surprisingly inaccessible thanks to its scoring mechanism. When Belgian beer brand Heverlee approached us to create aContinue reading “How we did it: Heverlee Sjoelen”


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